Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual

I do NOT accept pitches outside of PodMatch.

Podcasting since 2023 • 182 episodes

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Latest Episodes

Are You Accidentally Turning Your Community OFF?

No one wants to be the bad guy in their own story, of course… but it can go a little too far sometimes. I see it on website after website. Not villains who are posing as saints, but innocent, well-meaning service provide...

August 11, 2026 • 32:10

Keys to Building Something Sustainable & Meaningful with Alex Sanfilippo

I've raved about PodMatch on this show more times than I can count, so when PodMatch founder, Alex Sanfilippo, said YES to being in my guest seat, suffice it to say, I was over the moon! But we didn't just talk podcasting. Alex took...

August 04, 2026 • 32:56

Should You Put Pricing on Your Website? 5 Service Providers Weigh In

To put pricing on your website or not to put pricing on your website... that is the question! Turns out the answer is more interesting than a simple yes or no! In this special bonus episode, I bring in five expert service providers ...

July 31, 2026 • 18:49

What If There's Nothing to Prove?

The performing to earn our worth, our rates, our friends, our place at the table, our right to take up space... here's the lesson I keep learning: All that proving doesn't get us the thing. In fact, it usually blocks it.In this episode, ...

July 28, 2026 • 23:15

Receiving Cash & Compliments

We spend a whole lot of energy trying to make more, attract more, and sell more, but very little on learning how to actually receive what's already trying to reach us. This week, I'm talking about the unglamorous missing li...

July 21, 2026 • 40:22

See All Episodes

Fan Mail

it’s so funny, I was thinking how I wanted to text you and tell you how much I loved your episode this week about pricing and lo and behold, I saw this "text Emily" thing at the top of your Apple podcast description preview copy! What a fun feature anyway, great episode and this is Courtney by the way ☺️

New York, New York