Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual

I do NOT accept pitches outside of PodMatch.

Podcasting since 2023 • 178 episodes

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Latest Episodes

Receiving Cash & Compliments

We spend a whole lot of energy trying to make more, attract more, and sell more, but very little on learning how to actually receive what's already trying to reach us. This week, I'm talking about the unglamorous missing li...

July 21, 2026 • 40:22

What Does it Mean to Charge Your "Worth"? with Karen Kenney

"Charge your worth." You have heard it a million times, I've heard it a milliona nd one. And, between you and me...I'm tired of it! It's that it's wrong or bad advice, but no one every takes time to stop and ask the ques...

July 14, 2026 • 47:36

AI "Tells" & What They're Costing Us

"It's not X, it's Y", the rhetorical "honestly?" and oh, the em-dashes! The overt tells and... the little gut feelings when you suspect AI... what are they costing us? When our readers and listeners' spidey senses go up...

July 07, 2026 • 26:30

Leave It or Live It? Permission to Quit and the Power to Persist

I learned two very simple and polar opposite lessons in June: Quit what you hateKeep going on what mattersThe key is mastering the art of discernment to determine which is which!

June 30, 2026 • 20:36

Stuff They Don't Say: The Business Owner Roller Coaster w/Kristy Ouellette

Since 2014, Kristy's been pivoting, innovating, and doing things differently as she stays visible in a highly competitive industry. In this episode, I sit down for a candid conversation with Kristy Ouellette, founder and owner of Mi...

June 23, 2026 • 33:23