Content with Character
Feeling overwhelmed by all the content and marketing advice out there?
Want to run and hide (or melt) the second you think about what you "should" be doing on social media?
Content with Character will you take action, think outside the box, and experiment with some unconventional approaches to marketing. This podcast brings a human-centric perspective on visibility and content creation through writing, podcasting, speaking, networking, collaborating, and beyond!
Time to redefine "marketing" with Content Copywriter, Emily Aborn. She'll keep you laughing and learning as you create and grow with more inspiration and ease.
Episodes
73 episodes since 2023
What to Do When You've Been "Phoning it in"
The phrases "mailing it in" or "phoning it in" have been used interchangeably and were first used to describe someone who didn’t show up to work and instead mailed or phoned it in from afar. Nowadays a lot of us work virtually or re...
September 17, 2024
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37:29
Adventures in Podcast Hosting (your frequently asked questions, answered!)
Looking to start a podcast or be an even better podcast host? This episode is a montage of lessons learned after six years of hosting experience. You'll gain insights on content creation, podcast marketing, finding guests, advocating for your l...
September 10, 2024
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29:57
Standing Out as a Podcast Guest
Over the past decade, I've had many opportunities to be a podcast guest and connect with hundreds of hosts across the globe. This year, I've been having a great time exploring and experimenting on
September 03, 2024
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38:06
Collaborating with Confidence (5 ideas to help you start taking action)
Collaboration is one of the best and most rewarding ways to build and grow your business. It’s an out-of-the-box, not as-often-as-it-should-be talked about element of marketing which I want to give more attention and airtime! ...
August 27, 2024
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28:27
Firstborn Problems: How to Ask for Help (and what to consider before you do!)
Do you cringe when you have to ask for help as a business owner? Perhaps it's a concern over putting someone else out, a fear that they won't be able to do it as well as you can, a belief you need to be doing it all yourself, or so...
August 20, 2024
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35:17
Step Aside, Perfectionism! We've got action to take
Maybe you've convinced yourself that perfectionism is a good trait. I can definitely see that side of the coin too, trust me... It means you have high standards, attention to detail, care about quality, have a strong appreciation doing ...
August 13, 2024
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30:33
3 Essentials for a Bio that Sets You Apart
Does writing your bio feel overwhelming to you? Not sure where to start? You're not alone. The bio is a topic I get asked about A LOT with my clients and as one of ...
August 06, 2024
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34:25
Unhack Your Marketing & Content Creation
Leave A Voicemail!Let's Un-hack that! Bio hacks, life hacks, business hacks... Everyone's always talking about the latest shortcuts and secret sauces! I find many of the...
July 30, 2024
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34:00
How to Know if it's Time to Let it Go
What do you do when you run out of steam? When you’ve tried and tried and tried to make something work, you’ve given it consistency, a considerable amount of time, energy, and effort, and it’s just NOT sticking!? What do...
July 23, 2024
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33:33
3 Things I Wish I Knew Before I Started a Business
There are ZILLIONS of lessons I've learned as a business owner over the past decade and countless nuggets of advice I want to pour into those coming behind me and walking alongside me. But advice is a lot like opinions... Everyo...
July 16, 2024
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28:52
The Ever-Relevant Origin Story: Telling the Story of "I"
Leave Me a Voicemail What's the story behind your "I"? Where you came from, how it all began, and why you do what you're doing today? You may not have some reality...
July 09, 2024
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37:45
Can Content Creation be Enjoyable (and even… FUN)?!
Leave a Voicemail!Do you find the process of marketing and creating content to be exhausting and frustrating? You're not alone! In this episode, we answer a liste...
July 02, 2024
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30:59
Making the Most of a Summer Slowdown
Leave a Voicemail! Summer tends to be a high-energy, out-in-the-world, on-the-go season. We often feel spread thin, running in a million different directions, and racing to and fro.
June 25, 2024
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Episode 59
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22:42
The Pants Story: How to stop people-pleasing in your marketing
Send Me a Voicemail!Today's episode starts with a short story about a pair of (expensive) pants I didn't even really want in the first place... People-pleasing has no place...
June 18, 2024
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37:57
Setting Time Boundaries for Your Business and Life
Leave a Voicemail for Emily Not your average time management and productivity podcast! It's about time we talk about time here on Content with Character. I'm sharing about a rec...
June 11, 2024
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43:57
How to Un-Despair When You Start to Compare: Turning down the noise of comparison
Leave a Voicemail! Comparing ourselves to others can be exhausting and discouraging. People may give you advice to just unfollow, unsubscribe, stop the thoughts in their tr...
June 04, 2024
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30:26
Hug Your Customers: Making Your Client the Main Character
Send Me a Voicemail! Today, we’re going to talk about the importance and power of customer service and how to make the customer the main character. What does it look like to make THEM t...
May 28, 2024
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37:58
What is Character? And does it really require "hard work" to build it?
Leave me a Voice MailIn this episode, we get into what CHARACTER means. Why is it the name of this show? What is it even? And do you just naturally have it or do you have to build it? D...
May 21, 2024
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36:01
Repurposing Video Content, Audio, Webinars, Workshops, and more!
Repurposing is for you as a content creator. It saves you time and helps you stop spinning your wheels as you take any one single piece of content and turn it into MORE! AND in addition to being hugely beneficial to you (and yo...
May 14, 2024
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33:54
Repetition vs. Cohesion: Why I want you repeating yourself MORE!
"Oh, I already posted that." "Ya, ya, ya, I already said that!" "People already know who I am and what I do…" "People know what I offer and how I work, I already said it." "I just said it in last week’s e...
May 07, 2024
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24:08
Repurposing Written Content: The life-changing magic of repurposing emails, blogs, and social content
Your content can be doing more for you, without you needing to generate and produce more! It can be reaching more people in more ways, all with ease and simplicity. Repurposing can help you save time, energy, head-spinning AND it can uplevel yo...
April 30, 2024
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38:48
Being Human is Your Secret Sauce! Considerations when using AI in content creation
It's time. It's time for me not to ignore this important topic. We need to have the talk... The talk about what it really means to be human and why it's now more important than ever! In this episode, I s...
April 23, 2024
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46:54
Curiosity Marketing: Creating a curiosity gap that sparks interest
The curiosity gap is defined as the space between what someone wants or needs to know and what they know now. When we introduce elements of curiosity marketing in our content, this gap can create a sense of intrigue, interest, and a...
April 16, 2024
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38:56
Don't Make Me Choose! How to decide what to share and where to show up
When asked to choose her FAVORITE or to narrow down options, my dear friend Lisa Zawrotny, host of the Positively Living Podcast often humorously responds, “Don’t make me choooooose!!”&nbs...
April 09, 2024
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40:54
Four Stories to Share in Your Content: Authentic stories to tell about your business
Are you one of those people who can turn a simple question of how you slept last night into a full-blown story? Or perhaps you wish you possessed the storytelling skill, but you could use a little nudge and some inspiration. You need a little h...
April 02, 2024
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37:57