Content with Character

Clarity isn’t a Magic Fairy - but it does have special powers!

Emily Aborn

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One of the keys to building trust, expertise, and credibility, and helping people understand what you’re sharing is communicating with CLARITY. 

When it comes to our businesses, forget content, cash, and all the other stuff they say is king… Clarity is King. 

In this episode, we'll take a look at how clarity comes through in our messaging and communication as we establish a clear, solid foundation for trust in our community, with collaborators and clients. 

In the episode: 

  • Clarity as a key to building trust 
  • What clarity isn't 
  • What clarity is 
  • 4 Ways to cultivate clarity in your communication 
  • 3 Ways to build trust through clarity 
  • Questions to reflect on
  • And more! 

Resources & Episodes Mentioned 

Plan Your Content with Ease: Four Structures to Give a Whirl 

Repetition vs. Cohesion: Why I want you repeating yourself MORE! 

Avoiding Distractions in Your Content 

NEPG Meetup in Westford, MA: Saturday, June 14th 12pm-2pm 

The Four Agreements of Collaboration 

Barb Davids of the Small Business Sweet Spot Podcast

Vanessa Von Edwards on Instagram (Warmth, Competency, and Confidence) 

About Me - Let's Connect! 
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I’m Emily Aborn, I’m a Small Business Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason. Our little family lives in the backwoods of New Hampshire, where we spend time hiking, stacking wood to prepare for the eternally long and freezing winters, reading, and procuring random and useless knowledge for future trivia games. 

Email: emily@emilyaborn.com
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