Three Reasons Your Social Media Might Not Be "Working" (and what to do about it!) Artwork

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Three Reasons Your Social Media Might Not Be "Working" (and what to do about it!)

August 01, 2023 • Emily Aborn

0:00 | 35:25

Text Emily!

What does it look like when your social media is "working" for you?

The social media deck isn't always stacked in our favor, and it can feel harder than ever to be "successful" on social media.

In this week's episode, I'll help us put more reasonable expectations on social media as we look at three reasons it might not be working, and some tweaks to make.

Plus, I'll be giving you three ideas for building your business off of social media too!

In this episode:

A question to determine what your social media "working" really means to you - how to set a more reasonable expectation for it
Three reasons your social media might not working for you
What to consider around your content and messaging
Some simple tweaks to make around mindset, time, and energy in social media
Three ways to start building your business off social media
And lots of friendly reminders and nudges along the way!

Links Mentioned in the Episode
Andreéa Jones Savvy Social Podcast: Why Social Media is Not Easy
Last week's Content with Character Episode: Which Social Media Platform is Right for Your Business?

About the Host, Content Copywriter Emily Aborn

I’m your host Emily Aborn and I’m a content copywriter! I write stuff you don't have time to write and take confusing messages and make them simple. In a nutshell: I save you time and angst.

I provide lots of done-with-you resources like this podcast, my She Built This podcast, and a very extensive and informative blog where I dive into content and visibility topics as well.

And I also do workshops, run group programs, host events, and more! If you want to always be sure you’re the FIRST to know, the very best way to do that is to join my email list HERE.

Connect with Me Online:
Website: www.emilyaborn.com
Email: emily@emilyaborn.com
Instagram: www.instagram.com/emilyaborn
LinkedIn: www.linkedin.com/in/emilyaborn
She Built This podcast: emilyaborn.com/she-built-this-podcast/

P.S. If you loved this episode, I welcome you to share your thoughts and aha’s with me at emily@emilyaborn.com AND I also would love for you to give me five stars and write me a review on the Apple podcasts app. Go to the show, scroll down a little, and find the little pencily thing where it says “Write a Review”.