Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
Being Human is Your Secret Sauce! Considerations when using AI in content creation
It's time.
It's time for me not to ignore this important topic.
We need to have the talk...
The talk about what it really means to be human and why it's now more important than ever!
In this episode, I share my thoughts (and feelings) on humans vs. robots and why I don't recommend letting their intelligence replace or simulate yours. I share cautions and considerations when using AI tools plus some ways to use them ethically in your marketing and content creation.
**Disclaimer: These are my current thoughts, feelings, opinions, and precautions and are subject to change as this technology is ever-evolving, and moving at the speed of light.**
In the Episode:
- What is AI and what's the purpose of it?
- How are business owners using AI as a tool in their work daily?
- 5 Things to consider before going all in on AI
- Why you can't just copy and paste
- 9 Ways to use generative AI ethically for your marketing and content creation needs
- And more!
Resources Mentioned:
Erin Ollila's Talk Copy to Me Podcast
Alesia Galati's Podcast Productivity Power Up: Repurposing for Podcasters (10+ pieces of content per episode!)
Andréa Jones Mindful Marketing Podcast: The Future of Marketing
About Me:
I'm Emily Aborn, Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built This. Since 2014, I've had experience running brick-and-mortar as well as online businesses. I've worked with 100+ industries as a copywriter, and help my clients write original copy and content they can feel confident in. For fun, I love nerdy word games, reading, listening to podcasts, and hiking in the woods with my husband, Jason, and our dog, Clyde.
Email: emily@emilyaborn.com
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