Wait, is that True!? The 4 Gates of Speech for Your Content Marketing Artwork

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Wait, is that True!? The 4 Gates of Speech for Your Content Marketing

October 22, 2024 • Emily Aborn

0:00 | 18:23

Text Emily!

The Four Gates of Speech is a framework/philosophy for communication attributed to Rumi. A concept coming from the Sufi mystic tradition, it's a filtering system for your words to ensure: wise, intentional, and kind communication.

In this episode, I apply this concept to content creation and what you're sharing in your marketing.

Communication is KEY in this episode, as we dive into:

The Four Gates of Speech: True, Necessary, Kind, the Right Timing
Why ensuring what you're sharing is true is more important than ever
Asking why before you post
How to be kinder in your marketing
Ideas for determining when to hold em' and when to fold em'
And more!

“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.” Hans Hofmann

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Hi! I'm Emily Aborn, wife, auntie, Copywriter, Speaker, and host of this very podcast you're listening to. When I'm not helping small business owners build community and relationship-based businesses, you can usually find me:

🥾 Adventuring in the woods with my husband Jason or friends
🙋🏻‍♀️ Competing against the Jeopardy contestants (from the couch, of course!),
🛌 Or trying to sleep past 6am.

I'm glad you're here and can't WAIT to learn all about YOU!

Email: emily@emilyaborn.com
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