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Content with Character
Feeling overwhelmed by all the content and marketing advice out there?
Want to run and hide (or melt) the second you think about what you "should" be doing on social media?
Content with Character will you take action, think outside the box, and experiment with some unconventional approaches to marketing. This podcast brings a human-centric perspective on visibility and content creation through writing, podcasting, speaking, networking, collaborating, and beyond!
Time to redefine "marketing" with Content Copywriter, Emily Aborn. She'll keep you laughing and learning as you create and grow with more inspiration and ease.
Content with Character
Wait, is that True!? The 4 Gates of Speech for Your Content Marketing
The Four Gates of Speech is a framework/philosophy for communication attributed to Rumi. A concept coming from the Sufi mystic tradition, it's a filtering system for your words to ensure: wise, intentional, and kind communication.
In this episode, I apply this concept to content creation and what you're sharing in your marketing.
Communication is KEY in this episode, as we dive into:
- The Four Gates of Speech: True, Necessary, Kind, the Right Timing
- Why ensuring what you're sharing is true is more important than ever
- Asking why before you post
- How to be kinder in your marketing
- Ideas for determining when to hold em' and when to fold em'
- And more!
“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.” Hans Hofmann
Connect with ME!
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Hi! I'm Emily Aborn, dog mom, wife, auntie, Copywriter, Speaker, and host of this very podcast you're listening to -Content with Character. When I'm not helping small business owners build community and relationship-based businesses, you can usually find me:
🥾 Adventuring in the woods with my husband Jason, and our dog Clyde
🙋🏻♀️ Competing against the Jeopardy contestants (from the couch, of course!),
🛌 Or trying to sleep past 7am.
I'm glad you're here and can't WAIT to learn all about YOU!
Email: emily@emilyaborn.com
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