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Content with Character
Feeling overwhelmed by all the content and marketing advice out there?
Want to run and hide (or melt) the second you think about what you "should" be doing on social media?
Content with Character will guide you to take action, think outside the box, and experiment with some unconventional marketing approaches. This podcast brings a human-centric perspective on visibility and content creation through writing, podcasting, speaking, networking, collaborating, and beyond!
Time to redefine "marketing" with Small Business Copywriter and Content Marketing Consultant, Emily Aborn.
She'll keep you laughing and learning as you create and grow with more inspiration and ease.
Content with Character
Do You Hear What I Hear? The 5 levels of listening
You probably don't need me to tell you that listening is key for relationships, business, and growth.
Did you know it's ALSO important in your content and marketing?!
Listening can help:
1. Build connection and relationships
2. Understand challenges, struggles, and needs
3. Assume less and make insight and information-based decisions
In this episode, we'll get into the implications of not listening and the benefits of moving up the 5 levels of listening. I'll give you action steps along the way to improve your listening skills no matter which level you tend to camp out in.
- The five levels of listening: ignoring, pretend listening, selective listening, attentive listening, and empathetic listening
- How each of the levels plays out in our content, marketing, and business
- A tip or action to improve your listening at each of the levels
- Words to eliminate from your content and marketing
- And more!
Resources and Links Mentioned
Brené Brown's Unlocking Us podcast
About Me & Let's Connect
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I’m Emily Aborn, I’m a Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason (aka my favorite person in the whole world). Our little family lives in the backwoods of New Hampshire where we spend time hiking, reading, and playing Crib Wars (IYKYK).
Email: emily@emilyaborn.com
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