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Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
4 Top Takeaways from 53 Podcast Guest Interviews
This past year, one of my main focuses was on podcast guesting. And focus I did.
After 53 interviews and podcast guesting experiences, I lived to tell about it and I'm sharing some behind-the-scenes, do's, don'ts, and realities of visibility through podcast guesting.
This episode will help you if you're looking for more podcast guesting opportunities, want to be a better host, or are a business owner who wants to become a better collaborator in any capacity.
Inside the episode:
- Why podcast guesting in the first place
- Improving your pitch by focusing on a human-to-human connection
- Filling content gaps with your unique approach to traditional topics
- Conversational tips for personalizing your interview
- How to gain confidence in your pitching and interviewing
- The truth behind the time, energy, and possibility in being a podcast guest
- And so much more!
Resources & Links Mentioned
Join Me Over on PodMatch (affiliate link*)
Spotify Playlist with my guesting episodes
Barb Davids' The Small Business Sweet Spot Podcast
Suzanne Culberg's Interview with PodMatch founder, Alex Sanfilippo
FREE Communities:
Feminist Podcast Collective
Podcast Guest Collaboration Community
Podcast #findaguest #beaguest Community
New England Podcasters
About Me and Let's Connect!
Book Your Content Strategy Session with Me!
I’m Emily Aborn, I’m a Copywriter, Content Marketing Consultant, Speaker, and Podcast Host of Content with Character. I'm a dog mom to Mr. Clyde and wife to Jason (aka my favorite person in the whole world). Our little family lives in the backwoods of New Hampshire where we spend time hiking, reading, and playing Crib Wars (IYKYK).
Email: emily@emilyaborn.com
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