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Small Business Casual
Where small business meets your favorite pair of slippers.
A little quirky, not too buttoned up, one less accessory, ahhh… just right.
Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!
From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter!
I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).
Small Business Casual
Removing the Ghosts that Haunt Your Business (sage not required)
All sorts of ghosts can haunt our businesses… from missed opportunities, forgotten content, and neglected relationships that are all but decaying away.
Don't worry, you can put away your sage...
And you won't need your book on exorcism or spell-breaking...
This episode has all you need to look the ghosts that haunt your business in the eye and shoo them away. Time to breathe some fresh life into our business as we explore some of the ghosts that will be way less spooky once we face them.
In the episode:
- Ghosting your audience (when you're the ghost!)
- Ghosting clients and collaborators
- Cleaning out the emails that are haunting inboxes
- Reviving the ghost of content past
- Smaller, less scary, but still important ghosts to face off with
- 5 Tips for beginning your business exorcism
- And more!
Want to connect with me? I promise, I'm not scary!
I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. I help small businesses grow with marketing that makes a distinct imprint. I believe that sharing your work goes beyond strategies, frameworks, content for content’s sake, more social media posts, more, more, more.
Successful marketing starts with a big picture approach and begins with genuine connection as you step into becoming (and sharing) the real YOU.