Removing the Ghosts that Haunt Your Business (sage not required) Artwork

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the scenes, chaos, I walk alongside you as we make life and business less of a roller coaster ride and more like a walk in the park (with snacks, of course!).

I offer Small Business Copywriting & Content Marketing Consulting to interior designers, home trade professionals, service providers, coaches, consultants, non-profits, and entrepreneurs with a big mission!

Want to be a guest on Small Business Casual? Send Emily Aborn a message on PodMatch, here: https://www.podmatch.com/member/smallbusinesscasual

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Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Removing the Ghosts that Haunt Your Business (sage not required)

October 07, 2025 • Emily Aborn

0:00 | 28:23

Text Emily!

All sorts of ghosts can haunt our businesses… from missed opportunities, forgotten content, and neglected relationships that are all but decaying away.

Don't worry, you can put away your sage...

And you won't need your book on exorcism or spell-breaking...

This episode has all you need to look the ghosts that haunt your business in the eye and shoo them away. Time to breathe some fresh life into our business as we explore some of the ghosts that will be way less spooky once we face them.

In the episode:

Ghosting your audience (when you're the ghost!)
Ghosting clients and collaborators
Cleaning out the emails that are haunting inboxes
Reviving the ghost of content past
Smaller, less scary, but still important ghosts to face off with
5 Tips for beginning your business exorcism
And more!

👉🏻 EXTENDED SHOW NOTES

Want to connect with me? I promise, I'm not scary!

I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. I help small businesses grow with marketing that makes a distinct imprint. I believe that sharing your work goes beyond strategies, frameworks, content for content’s sake, more social media posts, more, more, more.

Successful marketing starts with a big picture approach and begins with genuine connection as you step into becoming (and sharing) the real YOU.

Email: emily@emilyaborn.com
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