Weekly Love Note from Emily! (like a voice memo, only better) Artwork

Small Business Casual

Where small business meets your favorite pair of slippers.

A little quirky, not too buttoned up, one less accessory, ahhh… just right.

Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!

From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses less of a roller coaster and more like a scenic train ride (don't forget the snacks!).

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Small Business Casual

Weekly Love Note from Emily! (like a voice memo, only better)

February 13, 2026 • Emily Aborn

0:00 | 9:17

Text Emily!

Just like I'm always encouraging YOU to do, I'm experimenting here on Small Business Casual!

For the month of February, each Friday I'm going to give a little love note, an extra helping, a brief, to-the-point weekly episode where I'll share something along the lines of:

A lesson learned or challenge faced and the outcome
A cool new tool or resource
A podcast episode I loved, was featured on, or just sparked my curiousity
A fun word device, language tool, or quick copy tip
A book to read
And MORE!

It might flop. It might fail. It might not be something I want to stick with. We shall see.

This week, I'm sharing a clip from a recent episode of Melissa Snow's Powerful Women Rising podcast in which she interviewed KJ Blattenbauer and me for her PWR yearly awards for best podcast host and speaker of the year.

Apple EPISODE LINK: "Borrowed Trust: Using Podcasts, Speaking & PR to Grow Your Business w/Emily Aborn and KJ Blattenbauer"

Spotify EPISODE LINK: "Borrowed Trust: Using Podcasts, Speaking & PR to Grow Your Business w/Emily Aborn and KJ Blattenbauer"

Did You Enjoy This Mini Episode? Contact me and let me know!

I’m Emily Aborn, a Small Business Copywriter and host of Small Business Casual. With over a decade of copywriting experience in 120+ industries, I help small businesses grow with marketing that makes a distinct imprint. I take a big picture approach and genuine connection as I help you step into becoming (and sharing) the real YOU. For fun/downtime, I love reading, writing, hiking with friends, and moments of uninterrupted silence.

Email: emily@emilyaborn.com